Stories I’ve Told


What I did

The Water Adventure Centre wanted to refresh their website and printed materials with a bold new look. I wrote the copy for a new general leaflet which was then also used on their website and for other activity-specific leaflets.

What they said

“Luke – thanks so much for your super-fast support; your creative skills, objectivity and critical thinking has been fantastic!” Pauline Venus, Director, Water Adventure Centre


What I did

Maid2Clean already had some great adverts promoting their services. But as their business was growing, they needed to ensure they were able to attract quality staff to meet demand. I came up with some snappy headlines to draw potential applicants to their website so that they could hire the best ones.

What they said

“Luke understood the message we wanted to get across immediately and came up with some super snappy headlines which engaged people with our adverts instantly.” Paula Ellens Elderton, Owner, Maid2Clean West, and South-West London


What I did

As a new startup, Hon needed an easy way to follow up potential clients who had expressed an interest or attended one of his free workshops. I created a set of bespoke emails that he could use to persuade people to pay for his services.

What they said

“I required a set of copy to align my email funnels to relevant customer leads on my CRM. Luke did a fantastic job in understanding my requirements and my audience and had delivered a set of email copy that I now use to follow up leads. His work is truly bespoke, from draft iterations to taking the necessary time to ensure that he understood my mission and end goal.” Hon Yip, Owner, Hon Yip Coaching